Case file — 84C02198
The idea
“Hey folks, While working on a small SaaS, we noticed something interesting: We weren’t lacking leads. We were losing them in conversations. Most of our inbound came from WhatsApp, but: Replies were delayed No structured follow-ups Conversations scattered across team members Zero visibility on lead status So even with decent traffic, conversions were inconsistent. 💡 Insight It wasn’t a marketing problem. It was a system problem. WhatsApp is fast, but most businesses handle it manually. No pipeline, no tracking, no context. That gap = lost revenue. 🛠 What we built (Micro SaaS approach) Instead of building a full CRM, we focused on a narrow use case: 👉 WhatsApp lead management only MVP includes: Lead capture from WhatsApp Simple pipeline (New / Interested / Closed) Follow-up reminders Clean dashboard (no feature bloat) Goal: Increase response speed + bring structure to conversations 📈 Early thinking We’re validating a few things: Do small teams prefer this over heavy CRMs? Is WhatsApp-first workflow a strong enough niche? How much does faster response actually impact conversion? 🌐 Project link https://www.betaxlab.com/crm-with-whatsapp-business-growth Would love feedback from fellow builders: Is this niche too narrow or just right? What would you add/remove in a v1? Anyone else building in “chat → CRM” space?”